Explore Various Types Of Augmented Reality

June 24, 2024

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The use of advanced visualisation techniques is reshaping the different industries. With experiencing transformative changes, the integration of augmented reality promises a host of benefits for all businesses. Furthermore, businesses can leverage numerous types of augmented reality, instilling a sense of optimism and hope. Augmented Reality (AR) is a visualisation technology that enables viewers to experience and interact with real-world environments enhanced by digital overlays. AR allows users to engage with spaces, offering the ability to visualise, customise, and interact with various elements within those environments. Some major benefits of AR are:

  • Increased efficiency and productivity
  • Enhanced user experience
  • Improved visualisation and learning
  • Increase in marketing and sales
  • Increased accessibility
  • More scope for exploration

Let us get an overview of augmented reality and types of augmented reality.

Types Of Augmented Reality

types of augmented reality

Different types of augmented reality (AR) have different ways of integrating digital content with the real world. Augmented reality examples include:

Marker-based Augmented Reality

Marker-based AR, also known as recognition-based AR or image recognition, uses cameras to recognize specific patterns. These patterns can include QR codes or dedicated AR markers. The process activates after the AR marker is scanned. Subsequently, once the marker is recognized, the AR application overlays digital content, such as 3D models or videos, onto the real world. However, it requires an application or software that allows the user to scan the AR marker.

Markerless Augmented Reality

It is one of the augmented reality examples that allows the users to control the placement of the content in the environment. Markerless augmented reality relies on smartphone features like sensors and cameras. Basically, markerless AR can be split into two types,

  1. Location-based augmented reality: Generally, this type of markerless augmented reality uses a device’s GPS, compass, gyroscope, and accelerometer to provide data based on the user’s location. Markerless AR, also known as GPS-based AR, uses a device’s geographic location to overlay digital content into the real world.
  2. Projection based augmented reality: Basically, artificial lights are projected into the surface of the real world. Sensors detect interactions with the projected light. Projection based augmented reality relies on screens and surfaces where the light is projected. These markerless augmented reality is implemented to depict different maps or such representations.

Superimposition-based Augmented Reality

In superimposition based AR, the displays partially or fully replace the original view of the object or the area with an augmented view. The application or the software cannot replace the original view if it is not able to identify the object. Therefore, recognition plays a vital role in these types of augmented reality examples. It is mainly used by home buyers and tenants who need to move in different appliances. It will save them time since they can test the space with an augmented overlay. Moreover, this type of augmented reality has been popularised by social platforms such as Instagram, Facebook, and Instagram using filters.

For e.g., consider a surgeon in an operation theater using AR glasses for the procedure. The glasses displays MRI of the patient in the operation table. This superimposition based AR allows the surgeon to see through the body without making wide and deep incisions in patient’s body. It improves efficiemcy, accuracy and saves time.

Recognition-based Augmented Reality

Recognition-Based AR, also known as Image Recognition AR, is similar to Marker-Based AR. It identifies real-world objects and overlays them with digital content. These types of AR rely on the ability to recognise specific images or scenes and enhances them with interactive digital elements. These ARs use cameras and other algorithms to recognise images or patterns of the real world. After the image recognition, the AR application overlays relevant digital elements. It improves the user experience and interaction by providing dynamic content that responds to the identified object.

For instance, consider a customer seeking furniture. In this case, these types of augmented reality apps use the phone’s camera to recognize a particular piece of furniture, such as a sofa, on display. Once the sofa is recognized, the app overlays digital information onto the real-world view, such as different color options, fabric textures, and pricing details. Moreover, the customer can see how the sofa would look in their living room by pointing the camera at their space.

Mixed Reality

Mixed Reality one of the augmented reality examples for an advanced form of AR. These types of AR blend the real world and the digital world. This blending enables interactions between the real world and digital objects that give a great interactive experience. For instance, a virtual ball will be able to bounce on real surfaces, and different digital characters can be navigated on real physical objects.

Depth sensors, high-resolution RGB cameras and infrared sensors are used to capture the objects in real-time. A powerful processor is installed to analyse the data from the sensor and the environment. The software uses algorithms to identify objects, environment mapping, tracking and rendering. In addition, algorithms ensure that the virtual objects interact with the real world correctly.

Engineers using Mixed Reality (MR) Augmented Reality (AR) headsets can visualize and interact with a virtual prototype of a machine overlaid on a real workbench. They manipulate parts using gestures or controllers, testing different configurations in real-time. The system provides immediate visual feedback, highlighting fitting issues and performance metrics.


To conclude, Augmented Reality (AR) encompasses various types, each employing different technologies to enhance user interaction. For instance, Marker-based AR uses an AR marker to trigger content, whereas Markerless AR relies on location data. Additionally, Superimposition-based AR overlays digital information directly onto real-world objects, while Recognition-based AR uses object recognition to enhance real-world interactions. Furthermore, Mixed Reality can visualize and interact with digital prototypes. These applications are highly beneficial across all industries and sectors. Consequently, these diverse AR examples and approaches offer innovative applications in numerous fields, such as education, healthcare, retail, and navigation, providing immersive and interactive experiences that bridge the gap between the digital and physical realms.

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Author - Webdura

We believe in inbound marketing, it means doing useful marketing. We tell your story in a way that your market will understand, drive engagement and conversion. At Webdura, we help businesses to grow with a sustainable model for marketing, ie Inbound Marketing.


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