D2R Logo

Understand How Our Targeted Digital Ad Campaigns Helped D2R Interiors Achieve a 30% Growth in Business

Overview

D2R Interiors is a leading home interior design firm based in Kochi with a strong reputation across Kerala. With over 1500+ projects delivered across Kerala, Bangalore, Chennai, Coimbatore and Mysore, D2R Interiors provides the best quality interior design solutions for home and office spaces. By using the latest design technologies, they deliver innovative & stylish interiors featuring brand quality and perfect finish. Started as a small partnership firm around 10 years ago, D2R Interiors has grown manifold over the last few years and is a registered company catering to a wide range of customers in South India. The firm was in the growing stage, and it was highly essential for them to intensify their digital marketing activities.

How It Started

The client had worked with a few marketing agencies before, but the efforts were not yielding the desired results. D2R also used to rely on traditional marketing media like newspapers and magazines, but all these methods failed to tap the right audience and bring more profit for the company. Thus the management was searching for a professional digital marketing team who can address these challenges effectively. Webdura was excited to make the most of this opportunity to help D2R Interiors scale up their business.

Our Approach

We started by conducting a detailed market study to understand more about the interior design industry in Kerala and the major competitors. Once we completed the initial research and analysis, we had further meetings with the client to know more about their history and future goals. Based on the interactions we had with the client team, we devised a suitable marketing plan for them. Our creative team identified the target audience and launched attractive ad campaigns to catch their attention. We designed landing pages with good quality content and eye-pleasing layouts. Eventually, our digital campaigns in Google and Facebook started generating a higher number of leads. Simultaneously, we also revamped their social media feed by introducing quality content every week. With a special focus on marketing premium/luxury interiors, we helped the client to raise the bar and increase their profit.

The Final Result

Our strategies performed well, and the results were highly satisfactory. We are proud that we could deliver maximum value to the client. Within 3 months, the client witnessed around 30% business growth and started expanding their services to more cities in Kerala. The next phase is to create a brand identity for D2R and also help them broaden their network to other states in South India like Karnataka and Tamil Nadu.

30% increase in sales through digital

Currently generating around 500+ leads per month

Increased no of clients from the premium segment

Improved brand recognition via social media