Department: DIGITAL MARKETING

Digital Marketing Manager (Ecommerce)

Infopark, Kochi

We are looking for a Digital Marketing Strategist to deal with offshore ecommerce clients. In this role, you should be well-versed in principles of search engine marketing (SEM).

Responsibilities
  • Serve as performance marketing strategist and advises internal teams and stakeholders to drive client success based on key performance indicators and business drivers
  • Partner with cross-functional stakeholders to understand business line challenges and translate those into insights and performance driving marketing programs
  • Support acquisition efforts through online channels including Paid Channels (Search, Display, Social) and Social media channels
  • Develop integrated performance digital strategies by always maintaining a multi-channel customer centric approach; in parallel, links all initiatives to business results and understands how to measure success accordingly
  • Work in collaboration with media (display and search) and creative heads to ensure strategic performance marketing thinking translates into creative excellence
  • Proactively identify conversion breakdowns on client’s sites by analyzing hotjar data and purchase funnel metrics; develop and test new methodologies, technologies, or approaches to find potential conversion improvement opportunities
  • Lead conversion rate optimization programs, including identifying, evaluating and prioritizing optimizations, for increasing conversion rates and revenue generated from paid channels
  • Communicate results and insights up to clients,
Skills
  • Any graduate with 4-6 years of relevant experience in digital channels and performance marketing
  • Experience in performance marketing campaign development and optimization, including but not limited to: digital design/user experience, display marketing campaigns, search (SEM), social media, and digital analytics
  • Experience with audience targeting, conversion rate optimization, AB testing

Join Team Webdura

We're looking for smart, committed people to join us on our mission









    Attach Resume
    [Format : .pdf, .doc, .docx]

    Building success stories since 2010

    Explore our work in-depth

    Take a look at the success we delivered through the casestudies of our most proud projects.

    View our works

    Always work with the best

    We love working with clients that can present us with a challenge, stronger the challenge better we perform.

    View our clients

    How might we be of help to your business?